11. března 2023 v 19:47
Spotify’s new design is part TikTok, part Instagram, and part YouTube
https://spotifymod.com/
Spotify is redesigning the core homescreen of its app, trying to make it easier for users to find new stuff to listen to — and watch. The new design goes heavy on imagery and vertical scrolling, turning your homescreen from a set of album covers into a feed that much more closely resembles TikTok and Instagram. As you scroll, Spotify is also hoping to make it easier to discover new things across the Spotify ecosystem.
The new look, which Spotify just announced at its Stream On event, is clear evidence of the kind of company (and product) Spotify wants to be. Over the last few years, it has invested heavily into podcasts, audiobooks, live audio, and more, all in an attempt to be more than just a music app. The company also wants to be a home for creators: Spotify CEO Daniel Ek told The Verge in 2021 that he hoped to have more than 50 million “audio creators” on the platform. Spotify has also pushed for years to make video podcasts happen and is now largely watching as YouTube pulls it off.
Put it all together, and that’s a lot of things to shove into a single app called Spotify. Spotify has been on a seemingly relentless quest to nudge people toward content that’s more differentiated and more profitable, which often meant making it harder to listen to music. That’s why the app’s new design seems to be in part meant to create more dedicated space for all those new kinds of content. Spotify has for years tried to find ways to put podcasts and music and everything else side by side but seems to be recognizing that the best answer is to give each thing more space to breathe.
Three screenshots of the new Spotify home screen, with podcasting in the center.
Podcast discovery in particular is crucial for Spotify to get right. Image: Spotify
Going forward, when you open Spotify, you’ll still see a bunch of album and
